Harmoniz - The Art of Seed Innovation
Ofer Ben-Zvi is the CEO at Harmoniz - The Art of Seed Innovation, with a solid background in the vegetable seeds industry. With previous experience at TomaTech and Zeraim Gedera - Syngenta, Ofer has held various leadership roles in business development, marketing, and sales. Their expertise includes developing and implementing global strategies, managing subsidiaries, and leading transformational changes within the agriculture sector. Ofer also has experience in establishing and managing business operations in the APAC region, particularly in China, Japan, and Australia. A highly educated individual, Ofer has a degree in Plant Genetics and has completed executive programs in business and leadership.
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Harmoniz - The Art of Seed Innovation
Harmoniz is a global agtech company engaged in the development of greenhouse seeds. Formed from the merger of TomaTech and Nirit Seeds in 2022, Harmoniz is the largest vegetable breeding seed organization in Israel. TomaTech is one of the country’s leading seed breeders, while Nirit Seeds is a successful developer of tomato and pepper seeds sold internationally. Using the latest agtech innovation, Harmoniz is focused on creating innovative, great-tasting, and virus-resistant tomatoes, while expanding its expertise into pepper and cucumber seed development. Harmoniz emphasizes the harmony between people, advanced technologies, and breakthrough biology with a mission to develop and sell innovative vegetables that people love to consume, and farmers like to grow.