Jim Hanas

Jim Hanas has extensive work experience in various roles related to marketing, strategy, and audience development. Jim currently holds the position of VP, Central Marketing and Strategy at HarperCollins Publishers since February 2023. Prior to this, they served as the Senior Director of Online Marketing & Channel Development from May 2022 to February 2023, and as the Senior Director of Digital Sales and Marketing from October 2019 to May 2022. Before joining HarperCollins, Jim Hanas worked at the New York Observer as the Social Media Editor, where they led efforts to increase the effectiveness of social media and expand the audience. Prior to this, they worked as the Strategy Director at Sonnet Media, where they developed company and product strategy for a design boutique specializing in websites and platform-building services for authors and publishers. Jim Hanas also served as the Director of Social Media at NYC & Company, where they spearheaded and executed the social media strategy for New York City's tourism website. Jim began their career as a Feature Writer at the Memphis Flyer and worked as an Online Editor at Ad Age, leading the success of AdCritic.com. In addition to their full-time roles, Jim Hanas has also worked as a Freelance Writer, Editor, and Digital Consultant for various publications and projects.

Jim Hanas holds a Bachelor of Arts degree in Philosophy and Psychology from Miami University. Jim also completed a Master of Arts degree in Philosophy from The University of Memphis.