Nazia P. is an experienced E-commerce Merchandising & Analytics Manager with a strong background in digital marketing and user experience enhancement, currently employed at Harry Rosen since May 2011. Key responsibilities include leading digital marketing campaigns, analyzing site performance, and executing comprehensive product strategies. Nazia has a proven track record of optimizing customer journeys and implementing successful A/B testing and SEO strategies. Previously, roles included E-Commerce Analyst and User Experience Analyst, where Nazia contributed to improving online journeys and reporting on performance metrics. Earlier experience includes positions at Ryerson University as a Teaching Assistant, Hudson's Bay Company as a Sales Associate, and Bank of Montreal as a Client Services Associate. A graduate of Ryerson University with a BComm in Retail Management, Nazia combines analytical skills with a focus on driving sales and enhancing customer experiences.
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