Laura Hämynen is an experienced business manager with a strong background in strategy, marketing, and commercial planning across various industries. Currently serving as Business Manager at Hartwall since August 2022, Laura oversees both Off Trade and On Trade strategies for coffee and tea, focusing on turnover, profitability, and partner collaborations. Prior to Hartwall, Laura worked as a Key Account Manager at Unilever, managing significant customer accounts and leading a team of Area Sales Managers. Laura's earlier roles include Export NPD Planner at Carlsberg Group, Route to Market Manager at AkzoNobel, and various positions at British American Tobacco, where responsibilities encompassed demand forecasting, customer negotiations, and strategic planning. Laura holds multiple degrees from the University of Eastern Finland in Administrative Sciences and Economics, supplemented by a summer course at Fudan University.
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