Ariel Suom

Senior Manager, Content Development - Digital Shelf Strategy & Development

Ariel Suom is a seasoned professional with extensive experience in content development and branding within the digital and advertising sectors. Currently serving as a Senior Manager at Hasbro since April 2016, Ariel specializes in digital shelf strategy and eCommerce visual content, enhancing discoverability for major retailers like Amazon, Target, and Walmart. Previous roles at Hasbro include serving as Creative Manager for Preschool Entertainment properties and Senior Graphic Designer for the Play-Doh brand portfolio. Before Hasbro, Ariel worked as an Art Director at Allen and Gerritsen, leading multi-channel campaigns for various brands. Additional experience includes freelance graphic design and a brief tenure as an Associate Art Director at Hill Holliday. Educational qualifications include a Master of Arts in Advertising from Savannah College of Art and Design and ongoing advanced studies in Digital Marketing and Growth Strategies at The Wharton School.

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