Charmaine Fernandes

Charmaine Fernandes is an accomplished digital media professional with extensive experience in leading content and distribution strategies for major brands. Currently serving as Director Digital for Global YouTube at Hasbro since September 2023, Charmaine also holds a position as Director Digital for Family and Brands - Global at Entertainment One UK since April 2018, managing the YouTube business for renowned properties like Peppa Pig and Transformers. Previous roles include Senior Channel Manager at WildBrain, where responsibilities encompassed the performance and growth of various YouTube channels, and various positions focused on video production and design at the Archdiocese of Bombay Catholic Communication Centre. Charmaine's educational background includes a Master's Degree in English Literature from the University of Mumbai and a Bachelor's Degree in Advertising from Sophia College.