Ramya Parameswaran

Ramya Parameswaran is a seasoned professional with extensive experience in consumer insights and market research, currently serving as the Global Insights Lead for Preschool & Fashion IP at Hasbro since 2015. In this role, Ramya partners with cross-functional teams to develop insights-driven brand strategies and go-to-market plans. Previous positions at Hasbro include Insights Lead for Creative Play and Sr. Manager of Consumer Insights for the Girls Business, where Ramya contributed to significant brand and product decisions. Prior to Hasbro, Ramya gained expertise at Chadwick Martin Bailey, Affinnova, and Cognizant, managing research initiatives for major clients and executing key projects. Ramya holds an Executive MBA from MIT Sloan, an MBA in Marketing and Strategy from The Ohio State University, and a Bachelor of Science in Information Systems from the Birla Institute of Technology and Science.