The Product and Category Management Team at Grupa HASCO is responsible for developing and managing the company's extensive portfolio of pharmaceutical and healthcare products. This includes overseeing product life cycles, conducting market research, crafting marketing strategies, and ensuring that each product meets high-quality standards. The team also focuses on optimizing product categories, particularly those related to specific brands such as Mensil, Hascovir, Valused, Biotylek, Dobenox, and DIH, ensuring they align with consumer needs and market trends.
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