Caroline Reimer

Caroline Reimer has a diverse and extensive work experience in the field of marketing and communications. Caroline is currently the Head of Marketing at Hashtag You, a position they assumed in October 2022. Prior to this, Caroline held the role of Senior Marketing Lead at the same company from January 2022 to October 2022.

Before joining Hashtag You, Caroline worked at Zalando SE from 2019 to 2021 in multiple roles within the Influencer Marketing department. Caroline started as an Influencer Marketing Manager in Germany from November 2019 to January 2021, before transitioning to become the Interim Lead Global Influencer Marketing from March 2021 to July 2021. Caroline then took on the role of Senior Influencer Marketing Manager for the DACH region from July 2021 to December 2021, where they were responsible for managing and reporting on a significant annual budget, planning and executing 360-degree campaigns, and coordinating celebrity productions.

Prior to their time at Zalando SE, Caroline worked as the Senior Communications Manager for Influencer Marketing, Social Media & PR at STYLEBOP.com from February 2019 to October 2019. Caroline also gained valuable experience at GLOSSYBOX, where they held various positions from 2015 to 2019. Caroline served as the Senior Communications Manager for Influencer Marketing & Social Media from January 2018 to February 2019, Communications Manager for Influencer Marketing from May 2016 to January 2018, and Junior Communications Manager for PR and Influencer Marketing from October 2015 to May 2016.

Caroline began their career in the marketing field at Montredo GmbH, where they worked as a Copywriter/SEO specialist from November 2012 to July 2013. Caroline also gained experience in copywriting at 1st Blue from July 2012 to June 2013 and at Groupon from June 2011 to July 2012. Additionally, they worked in copywriting at 7trends-Enamora GmbH from April 2010 to October 2010.

Caroline Reimer's work experience demonstrates their expertise in various aspects of marketing, including influencer marketing, communications, social media, PR, and copywriting.

Caroline Reimer attended European-University Viadrina from 2009 to 2015, where they obtained a Bachelor of Arts (B.A.) degree in Kulturwissenschaften.