Ayla Bystrom-Williams

Beverage Consultant at HatchForm

Ayla Bystrom-Williams is an experienced beverage consultant currently working with HatchForm since May 2023, specializing in supporting kombucha startups in New Mexico. As the CEO, Founder, Treasurer, and VP of Marketing at HoneyMoon Brewery since January 2019, Ayla oversees a range of responsibilities, including securing funding, developing market strategies, managing licensing, and directing marketing efforts. Previous roles include meat cutter at La Montañita Food Co-op (2012-2014) and media technician at KSVR-91.7 FM (2009-2011), where engineering live broadcasts was a key focus. Ayla also served as a marketing assistant at Body of Santa Fe (2009) and as an assistant to the art director at Santa Fe Reporter (2005). Currently pursuing an MBA in International/Global Studies at American University, Ayla holds a BFA from Connecticut College, focusing on a self-designed curriculum in sociology and photography.

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