Liza Khodorozia

Havas Life Rare brings strategic thinking, creative solutions, and true partnership to the rare disease market. We work with companies throughout the entire lifecycle to develop commercial strategy, meaningful engagement with the patient-clinician-advocacy community, and ensure that the right therapy reaches the right patient. In a setting where natural history, diagnosis, awareness and differentiation are typically underdeveloped, we bring rigorous strategic thinking, deep medical insight, data-driven omnichannel marketing, and extensive rare disease commercial experience to navigate the right path forward.