Prachi Vaidya

Prachi Vaidya is an experienced digital marketing professional with a strong focus on campaign management and optimization across various platforms, including Google, Meta, and LinkedIn. Currently serving as Associate Manager - Biddable at Havas Media Network since February 2023, Prachi oversees end-to-end campaign execution, maintains client communication, and leverages data analytics to enhance performance, achieving a 20% improvement in conversion rates. Previous roles include Senior SEM Executive at DWA and SEM Executive at DxMinds Technologies Inc, where responsibilities encompassed managing paid search campaigns and performance reporting. Prachi began a professional journey in digital marketing as a Campaign Manager at Sahar Media, delivering optimized campaign strategies. Educational qualifications include an M.Sc. in Physics from the Institute of Forensic Science, Nagpur, and a B.Sc. in Mathematics and Computer Science from Science College, Kalmeshwar.