Havas Street
Henry Jimenez is an experienced Bilingual Field Sales and Marketing professional with a strong background in trade marketing. Since April 2016, Henry has served as a Trade Marketing Accounts Coordinator at Havas Street, managing the Tecate marketing program for Heineken in Chicago. Prior to this role, Henry spent over three years as a Field Marketing Manager at Advantage Solutions, overseeing Snapple’s field marketing activations in collaboration with various spirit brands. Earlier in 2013, Henry worked as a Sales Account Executive at E.A. Berg Associates, representing Procter & Gamble to retail and grocery accounts in areas with significant Hispanic communities. Henry holds a Bachelor's degree in Business Administration and Management from DeVry University-Illinois and an Associate of Science degree from Saint Augustine College.
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Havas Street
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Havas Street is the brand activation division of Havas Formula that is headquartered in Los Angeles. We develop and execute experiential events and face-to-face consumer engagements. Through services including guerilla street teams, on-premise and off-premise sampling, and mobile marketing tours, we enable a brand to establish emotional connections with its target audiences. Representing a spectrum of clients ranging from challenger brands to large conglomerates, Havas Street's three key attributes include an in-house recruiting department; the ability to create seamless integrated programs incorporating activation, PR and social media; and a state-of-the-art online reporting system that allows clients to track ROI.