Havas Street
Karina Cahue is an experienced Brand Ambassador currently working at 2xclusive Talent Co since March 2016, where responsibilities include creating brand awareness and driving sales through product demonstrations and engaging crowds in virtual reality experiences. In addition, Karina has been employed at Havas STREET since March 2015, performing similar duties to promote brand visibility and engage consumers. Earlier experience includes a role as a Promotions Assistant at Spanish Broadcasting System, Inc. Karina holds a degree in Radio and Television Broadcasting with a focus on Broadcast Journalism from Illinois Media School, completed in 2016.
Havas Street
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Havas Street is the brand activation division of Havas Formula that is headquartered in Los Angeles. We develop and execute experiential events and face-to-face consumer engagements. Through services including guerilla street teams, on-premise and off-premise sampling, and mobile marketing tours, we enable a brand to establish emotional connections with its target audiences. Representing a spectrum of clients ranging from challenger brands to large conglomerates, Havas Street's three key attributes include an in-house recruiting department; the ability to create seamless integrated programs incorporating activation, PR and social media; and a state-of-the-art online reporting system that allows clients to track ROI.