Mariane della Rocca

Mariane Della Rocca has a diverse range of work experience spanning various roles and industries. Mariane is currently working as the Customer Products Director - HAVI Event at HAVI since July 2022. Prior to that, they served as the Commercialialisation Lead - The Incubator at HAVI from July 2021 to July 2022.

Before joining HAVI, Mariane worked at Europace AG, where they were the Innovation Lab Lead, responsible for building and leading the innovation lab and products from scratch. Mariane developed processes for the team, stakeholders, and led the entire innovation lifecycle.

Prior to Europace AG, Mariane worked at LeROI Digital Consulting & Intelligence as the leader of driving data-validated ventures. Mariane built a new team and implemented a data-driven product-market fit testing and scaling methodology.

Mariane also served as the Head of Agency at Sleighdogs, where they joined forces with the founders to grow the agency. Mariane was responsible for P&L, HR, strategy, and developed new market strategies and offerings.

Before Sleighdogs, Mariane worked at von Neuem as the Digital Lead, where they built the digital department of the agency. Mariane played a strategic role in digitalizing key players in the German economy and their clients.

Additionally, Mariane worked as the Head of Marketing at Contentful, where they built and led the marketing and commercialization efforts. Mariane was responsible for the budget, developed the marketing strategy, and created product marketing and support.

Mariane also worked at PressMatrix as the Head of Marketing, leading the international marketing of the B2B SaaS startup. Mariane was responsible for strategy, HR, budget, and merged the marketing and product efforts.

Earlier in their career, Mariane worked at Knowledge Transfer Network (KTN) as a Strategy Manager, where they developed growth strategies for large British SMEs. Mariane was responsible for audits, KPIs, market research, brand positioning, and developing new business models.

Mariane also served as an International Business Consultant at RSM Erasmus University, where they worked on internationalizing a Sudanese company and created marketing and internationalization plans.

Mariane's work experience also includes an internship at Rainwater Harvesting Ltd, where they collaborated with the CEO on marketing and media plans.

Overall, Mariane has a proven track record of building teams, developing strategies, and driving innovation and growth in various organizations.

Mariane Della Rocca has a diverse educational background in the field of business and management. Mariane obtained a Triple European BA (Hons) & MA degree in Business, Economics, Law, Finance, and Languages from Université de Provence in France, LJMU in England, and University of Applied Sciences Cologne in Germany. Additionally, they completed an MSc degree in International Business & Management from Alliance Manchester Business School. Mariane also participated in an exchange semester at Rotterdam School of Management, Erasmus University for International Business. Mariane has further certifications in CRM, Charted Manager (level 5), Compelling Customer Value, Digital Marketing, and Marketing Metrics obtained from various institutions such as CIM (The Chartered Institute of Marketing) and Digital Institute MA.