Heather Labra

Heather Labra is an accomplished marketing professional with extensive experience in the hospitality industry. Currently serving as the Director of Marketing for Prince Waikiki since March 2021, Heather has previously held key roles such as Strategic Partnerships & Events Director at Howard Hughes Corporation's Ward Village and Director of Global Marketing at Outrigger Hotels & Resorts. Heather's expertise includes managing comprehensive marketing strategies across various channels, building strategic partnerships, and executing high-profile sponsorship events. Heather's career began at Outrigger as a Marketing Assistant, and Heather has progressively advanced through roles with increasing responsibility, supported by a degree in Marketing & Public Speaking from the University of Hawai‘i - Shidler College of Business.