Hayden Pochop

Hayden Pochop's work experience begins in 2015 with the Hergenrother Foundation, where they interned as an Event Planning Intern, assisting in planning and executing Ignite Talks Burlington. They continued to expand their skills and knowledge in marketing, working as an Independent Marketing Consultant for Chenette Real Estate in 2016.

In 2017, Hayden joined SolarCity as an Energy Consultant, marketing sustainability practices and educating clients on the benefits of solar panels. They also managed a sales team and utilized Salesforce CRM software.

The following year, Hayden worked as an Office Assistant at Paul Frank + Collins P.C., handling administrative support and communication strategies. They also enhanced customer service and interpersonal skills.

In 2018, Hayden joined Klaus Larsen LLC as a Marketing Associate, collaborating to generate leads, enhance brand awareness, and improve email campaigns.

Hayden's next role was as a Marketing Manager at Lippa's Estate and Fine Jewelry from 2019 to 2020. They executed marketing communications strategies and enhanced brand management through various marketing initiatives.

In 2020, Hayden became a Digital Content Strategist at Union Street Media, specializing in creating effective digital content strategies.

Most recently, in 2022, Hayden joined HawkSEM as an SEO Manager, responsible for developing and implementing SEO strategies for client accounts. They also report on key performance indicators and effectively present to clients and senior management.

Hayden Pochop completed their education with a bachelor's degree in Public Communications from the University of Vermont. They studied Community Development & Applied Economics during their time at the university from 2012 to 2016. Prior to that, Hayden obtained a General Education Development (GED) from Mount Mansfield Union High School, where the field of study is not specified.

In addition to their formal education, Hayden has obtained several certifications. They received a Digital Marketing Fundamentals Certificate from The University of Vermont Continuing and Distance Education in June 2017. Hayden also holds a Google Ads Display Certification and a Google Analytics Individual Qualification Certification from Google, both achieved in May 2020. Furthermore, they obtained an Inbound Certification from HubSpot in May 2019.