HawkSEM
Jessica Weber has a diverse range of experience in digital marketing, particularly in SEO, SEM, and paid search. Jessica is currently working as the Director of Account Performance at HawkSEM, where they oversee SEO, SEM, paid media, and performance marketing. Prior to this role, they served as a Senior Paid Search & SEO Manager at the same company, where they developed digital marketing strategies for clients of various industries and sizes. Jessica also worked as an SEO & SEM Manager at HawkSEM before their promotion.
Before joining HawkSEM, Jessica founded their own consulting company, Jessica Weber Consulting, where they provided digital marketing expertise to clients. Jessica also worked as a Digital Marketing Manager at BlueTreeDigital, where they led organic and paid search engine offerings, managed client social media paid advertising, and facilitated client branding.
Additionally, Jessica gained experience as an SEO and Social Media Marketing Manager at Stage2 Marketing, where they implemented SEO recommendations based on website analysis and best practices. Jessica also worked as a Digital Marketing Strategist at CraftFoxes, where they developed and executed e-commerce and digital marketing strategies, managed PPC campaigns, and maintained editorial partner relationships. Jessica's early experience includes a role as a Pinterest Manager and Social Media Consultant at Dailymotion.
Overall, Jessica Weber has a strong background in digital marketing, with expertise in SEO, SEM, paid search, social media marketing, and e-commerce strategy.
Jessica Weber completed their Bachelor of Science (B.S.) in Business Management and Marketing at Penn State University from 2009 to 2013. In addition, they obtained the following certifications: Bing Ads Accredited Professional from Microsoft in May 2017, Google Mobile Advertising Certification from Google in June 2015, Google Ads Certification from Google in May 2015, and Google Analytics from Google in January 2014.
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HawkSEM
HawkSEM is a results-driven digital marketing agency with roots in paid search that date back more than a decade. Our founders are based in Los Angeles and lead a fully-remote team of 70+ marketing experts in over 30 states across the country. As our team grows (from 30 to 70+ in just the last two years!), so do our specialties. Our integrated approach to digital marketing includes a variety of service offerings: *Paid Search/PPC management *Remarketing & Retargeting *SEO *Performance Display *Shopping & Feed Management *Paid Social *Content Marketing *Landing Page Optimization *Conversion Rate Optimization What makes us different than all the other agencies out there? We focus on increasing our clients' profits, not vanity metrics. One key component in accomplishing this is the ConversionIQ System, our smart way of marketing. Don’t just drive any conversions—drive SMART conversions. With ConversionIQ, our 3-step approach to digital marketing, we focus on QUALITY. We look at what’s driving actual revenue—not just traffic and form completions. From search to sale, our system is built to drive high-quality conversions that continuously improve your bottom line.