Hay House, Inc.
Debbie Ward has extensive experience in digital marketing and management roles. Debbie is currently the Director of Digital Marketing at Hay House, Inc., where they lead teams in maximizing sales through paid and organic traffic acquisition. Debbie manages multi-million dollar paid ad budgets and works cross-functionally with executive and team leaders.
Prior to their current role, Debbie founded Silver Tablet Marketing and worked as a Senior Marketing Manager at Brave Thinking Institute. Debbie guided and mentored teams in funnel marketing, social media, and content marketing. Debbie was responsible for planning, executing, and optimizing direct response digital sales funnels.
Earlier in their career, Debbie worked at St. Louis Community College as a Campus Coordinator and Communications Specialist. Debbie developed marketing plans, managed social media accounts, and executed various marketing strategies.
Debbie also served in various roles at Maritz and the American Institute for Foreign Study, where they gained experience in project coordination, writing, database management, and international program administration.
Additionally, Debbie worked as a Program Director at Language Odyssey, where they established and administered language programs for elementary school children.
Overall, Debbie Ward has a diverse background in digital marketing, management, and program administration, with a strong emphasis on optimizing sales funnels and leveraging digital platforms for business growth.
Debbie Ward obtained their Bachelor of Arts (B.A.) degree in French from the College of the Holy Cross from 1983 to 1987. During their time at Holy Cross, they also studied French at Rutgers University from 1985 to 1986. In terms of certifications, Debbie obtained several from DigitalMarketer, including Email Marketing Specialist in August 2019, Certified Analytics & Data Specialist in May 2019, Certified Customer Value Optimization Specialist in April 2019, Direct-Response Copywriting Specialist in April 2019, and Content Marketing Specialist in January 2018.
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Hay House, Inc.
“The gateways to wisdom and knowledge are always open.” – Louise Hay Founded in 1987 by pillar of the transformational self-help movement, Louise Hay, Hay House is a mission-driven publishing company dedicated to supporting positive change in the world by helping all people to grow in mind, body, and spirit through resources that empower, educate and inspire. As the largest publisher of self-help books and courses, Hay House produces books (print, electronic, and audio), card decks, calendars, streaming content, mobile apps, and more. From self-improvement to spirituality, health to business, metaphysics to memoir, diet to tarot, children’s books to crystals, we offer our audience a wide selection of practical and inspirational resources in a broad range of formats. We also offer online courses through Hay House Online Learning; live events around the world with our roster of visionary thought leaders through Hay House Live!; and intimate listening experiences with our top teachers through Hay House Podcasts and our Empower You Unlimited Audio. Our self-publishing division, Balboa Press, empowers independent authors to bring their own messages to the world.