Erika Castorena

Assistant Digital Marketing Manager at Hay House, Inc.

Erika Castorena serves as the Assistant Digital Marketing Manager at Hay House, Inc. since May 2021, where responsibilities include developing comprehensive marketing plans for online course launches, leading cross-functional meetings, and evaluating marketing campaigns for goal alignment. Prior experience includes serving as Marketing Coordinator at Crystal Media from October 2016 to March 2020, where efforts involved social media management, content creation, and community engagement, along with tracking campaign effectiveness. Earlier career experience includes a role as Client Coordinator at Crystal Media and as Assistant Manager at Abercrombie & Fitch, focusing on customer service and team management. Erika holds a Bachelor's degree in Business, Management, Marketing, and Related Support Services from California Polytechnic State University-San Luis Obispo and a Bachelor's degree in International Business from Scuola di Amministrazione Aziendale.

Location

San Diego, United States

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Hay House, Inc.

“The gateways to wisdom and knowledge are always open.” – Louise Hay Founded in 1987 by pillar of the transformational self-help movement, Louise Hay, Hay House is a mission-driven publishing company dedicated to supporting positive change in the world by helping all people to grow in mind, body, and spirit through resources that empower, educate and inspire. As the largest publisher of self-help books and courses, Hay House produces books (print, electronic, and audio), card decks, calendars, streaming content, mobile apps, and more. From self-improvement to spirituality, health to business, metaphysics to memoir, diet to tarot, children’s books to crystals, we offer our audience a wide selection of practical and inspirational resources in a broad range of formats. We also offer online courses through Hay House Online Learning; live events around the world with our roster of visionary thought leaders through Hay House Live!; and intimate listening experiences with our top teachers through Hay House Podcasts and our Empower You Unlimited Audio. Our self-publishing division, Balboa Press, empowers independent authors to bring their own messages to the world.


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Employees

51-200

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