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Facundo Benitez

Senior Consumer Insights Consultant

Facundo Benitez is a seasoned professional in consumer insights and sensory science, currently serving as a Senior Consumer Insights Consultant at Haypp Group since June 2025. Prior to this role, Facundo held the position of Senior Sensory & Consumer Scientist at Oriflame Cosmetics from August 2023 to May 2025. Experience at Givaudan spanned five years, where Facundo progressed from Sensory & Fragrance Applications Intern to Sensory & Consumer Scientist and Sensory Analyst - Fragrances. Additional experience includes a role as Vinification Assistant at Château Guilhem and participation as a Food Sensory Evaluation Panelist at Pontificia Universidad Católica Argentina. Facundo's educational background includes a degree in food science and technology from Pontificia Universidad Católica Argentina and a diploma in natural sciences from Instituto Angel D'Elia.

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