Israel Alejandro Sanchez Martinez

Israel Alejandro Sanchez Martinez possesses extensive experience in sales and project management within the pool products industry. Currently serving as the Regional Sales & Technical Services Manager for Hayward Pool Products since April 2016, Israel has a proven track record of managing sales logistics, developing personnel, and executing marketing campaigns. Previous roles include Sales and Project Manager at iGUi Piscinas and Sales Project Manager at Aquacentro, where responsibilities encompassed project administration, hydraulic system development, and client training. Israel also has a foundational experience in financial management from a brief tenure at Termogás. Educational achievements include a Bachelor's degree in International Trade from Universidad de Monterrey and technical certifications in Accounting and Business Administration from Instituto Laurens and Universidad del Norte, A.C., respectively.