Matt Gillooly

Matt Gillooly has a diverse work experience spanning across various companies and roles. Matt has recently worked as the Director of Growth at Headlight since July 2023. Prior to that, they worked as a Marketing Consultant at a consulting company from April 2023 to June 2023.

From 2016 to 2023, Matt held multiple roles at Five Mill, Inc., including Head of Apps & Sr. Director of Growth Marketing. In this role, they were responsible for developing customer acquisition strategies, collaborating with various teams, and scaling app subscriptions.

Before that, they worked as an SEM Specialist & Consultant at i.d.e.a and as a Paid Search Account Manager at 3Q Digital. At Apollo Interactive, they served as an Account Manager and an Account Coordinator, managing paid media planning and optimization for digital clients. Matt also worked as an Enterprise Business Representative at Yammer, Inc. and as an Enterprise Sales Associate at Google.

In 2010-2011, they worked as a Business Development & Marketing Associate at Cal Recreational Sports, where their responsibilities included developing and executing marketing strategies for events and implementing digital marketing initiatives.

Overall, Matt Gillooly has extensive experience in growth marketing, customer acquisition, and digital marketing strategies.

Matt Gillooly attended Moorpark College from 2006 to 2008, where they obtained an Associate of Arts (AA) degree in Political Science. Matt then went on to the University of California, Berkeley and studied there from 2008 to 2010, earning a Bachelor of Arts (BA) degree in Political Science.

In addition to their formal education, Matt Gillooly has obtained several certifications. Matt achieved the Bing Ads Search Certification from Microsoft in December 2015, followed by the AdWords Search Certification from Google in the same month. In January 2016, they obtained the YouTube Advertising Certification from Google, as well as the Google Analytics Individual Qualification. Continuing with their certifications, they completed the Google Ads App Certification in May 2020, and the Google Ads Measurement Certification in July 2020.

More recently, in January 2023, Matt Gillooly obtained the Apple Search Ads Certification from Apple, the AppsFlyer Attribution Essentials Certification from AppsFlyer, and the Google Analytics 4 (GA4) Certification from Google.