Ivone Veiga-Moroldo has extensive experience in marketing and client experience management, currently serving as the Head of Client Experience at Healthbridge since October 2020. In this role, Ivone reports to the Managing Director and is responsible for team building, segment identification, competitor analysis, value offering optimization, and brand architecture management. Prior positions include Marketing Manager at Healthbridge (2006-2012), where Ivone oversaw brand equity, corporate communications, and marketing strategies, and Product Brand Manager at Electrolux Major Appliances (2002-2006), focusing on marketing strategies and product range management for the AEG brand. Ivone has also held roles as Brand Manager and Regional Marketing Consultant with a strong emphasis on campaign development and market performance evaluation. Educational qualifications include an Honours in Business Economics and a Bachelor of Commerce in Marketing and Economics, both from the University of the Witwatersrand.
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Healthbridge
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Through cloud-based clinical and billing software solutions, Healthbridge is constantly innovating to help medical professionals get paid faster, provide better patient experiences, and run good businesses. Our goal is to make a difference in South African healthcare and through our efforts, we have saved medical professionals more than R1 billion a year in operational efficiencies.