Michael Waka is an experienced marketing and advertising professional with a strong background in digital ad operations and marketing technology. Currently serving as Associate Director of Marketing Technology at Hearts & Science since January 2019, Michael manages the Ad Tech and MarTech team while overseeing global ad operations for HBO Media Plans. Prior to this role, Michael worked at NBCUniversal Media, LLC as a Senior Digital Ad Operations and Video Ad Solutions Specialist, where responsibilities included managing markets across North America and standardizing ad operations processes. Michael's previous positions also include Ad Operations Specialist at Mindshare/GroupM, Freelance Retail Coordinator at 3rd Ward, Awards Manager at Art Directors Club, Executive Assistant at KBL Group International LTD, and Assistant Product Developer at Calvin Klein Home. Michael holds a Bachelor of Applied Science in Fashion Merchandising from the Fashion Institute of Technology.
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