Alexander Hofmann

Alexander Hofmann is a seasoned creative professional currently serving as Chief Creative Officer at HEIMAT Wien since April 2022 and as a mentor at The 30 Minute - University of Planning. Previous roles include European Creative Director for Mazda and Executive Creative Director at VMLY&R, alongside a significant tenure at Young & Rubicam in the same role. Earlier experience includes a Creative Director position at Demner, Merlicek & Bergmann, and Senior Copywriter at Lowe GGK. Alexander has worked with renowned clients such as BMW, Volkswagen, and MARS, and began the career as a Financial Analyst at Lowe and Partners Worldwide after obtaining a Master’s degree in Handelswissenschaften from WU (Vienna University of Economics and Business).