HEINEKEN MÉXICO
Laura Martinez Zambrano has extensive experience in consumer and market insights, currently serving as Consumer & Market Insights Jr. Manager at HEINEKEN MÉXICO since January 2018, with a progression from Coordinator to Senior Executive. Additionally, Laura operates as an Independent Business Owner at LM Makeup Artist since October 2014. Previous roles include Marketing Innovation Intern at Sigma Alimentos, Business Intelligence Intern at Ragasa, Trade Marketing Intern at Sigma Alimentos, and Brand Management & Web Design Coordinator under Coach Jorge Antonio. Educational qualifications include a Bachelor's degree in International Marketing from Universidad de Monterrey and ongoing studies as an Undergraduate Transfer Student in International Business at Rennes School of Business.
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HEINEKEN MÉXICO
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Fundada en 1890, HEINEKEN México es la cervecera con más tradición en México. Cuenta con 7 plantas productoras de cerveza donde más de 16 mil personas trabajan comprometidas con crear las mejores experiencias a nuestros consumidores. “Brindando un Mundo Mejor” es nuestra estrategia de sustentabilidad con la que se impactamos positivamente la comunidad y el medio ambiente. Liderados por Heineken®, cuenta con el portafolio más amplio del mercado con: Tecate®, Tecate Light®, Dos Equis®, Indio®, Sol®, Amstel Light®, Affligem®, Bohemia®, Miller Light®, Noche Buena®, Strongbow Apple Ciders®, Coors Light®, Carta Blanca®, Superior® y Kloster Light®