Maria Jose Gil Gallardo

Maria Jose Gil Gallardo is a seasoned marketing professional currently serving as a Sr. Dos Equis Brand Marketing Executive at HEINEKEN MÉXICO since July 2023, following a role as Sr. Brand Marketing Coordinator for Bohemia & Craft from February 2021 to August 2022. In the latter position, Maria Jose successfully launched a new flagship product, leading to a 20% increase in sales, and rebranded the seasonal beer Noche Buena, achieving 30% sales growth compared to 2021. Prior experience includes a marketing coordination role at PepsiCo, where key achievements involved launching the first AI program globally for the company and driving brand partnerships with major sports franchises, contributing to notable sales growth. Academic qualifications include a Master’s in Digital Business & Innovation with a focus on Marketing from IE Business School and degrees from Universidad Iberoamericana and University of Westminster.