Ricardo Ramos Sandiford

Gerente Regional De Ventas at HEINEKEN Panamá

Ricardo Ramos Sandiford has extensive experience in sales and business management, having worked in various companies such as Cervecería Barú Panamá, S.A., Molinos Modernos, and PepsiCo. In their current role as Regional Sales Manager, Ricardo is responsible for leading territories, developing brand positioning, and establishing clear performance metrics. As a Sales Manager, Ricardo focused on growth through local distributors and strategic planning, while as a Business Intelligence Coordinator, Ricardo ensured sales visibility, developed strategies for distribution channels, and implemented commercial strategies.

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