Eric Markus is a seasoned marketing professional currently serving as the Head of Global Commercial Strategy at The HEINEKEN Company, where they lead the development of global commercial strategies to drive growth. With nearly 20 years of experience, they began their career at Procter & Gamble, earning recognition as 'Top Talent' in Brand Management. Since joining HEINEKEN in 2015, Eric has developed award-winning campaigns for global brands, including a significant contribution to the Amstel brand and strategic growth initiatives for European markets. Their expertise in brand-building and data-driven strategies has consistently delivered outstanding results and fostered high-performing teams.
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