Carel Ober

Carel Ober is a skilled professional with extensive experience in digital analysis, user experience design, and business analysis across various companies. Currently serving as a Global Analytics & Reporting Specialist and Digital Analyst at The HEINEKEN Company since June 2021, Carel focuses on optimizing user experiences for eCommerce and self-service platforms. Previous roles include Business Analyst at Macaw, where Carel contributed to web development and digital marketing, and UX Designer at STRANGELOVE, specializing in enhancing user experiences through research and design. Carel's journey started in the RMA department at Belsimpel.nl, with an internship in Brand- and Design Management, followed by design work at Creative A Design, and leadership as Chairman of the LINKED Symposium. Carel holds a Master's Degree in Computer Mediated Communication from the University of Groningen and a Bachelor's degree in Communication & Multimedia Design from Hanze.