Elena Gorokhova

Elena Gorokhova is a seasoned professional with extensive experience at The HEINEKEN Company, where roles have included Senior Data Modeler, Data Modeler for Management Information Structures, and BI Manager, among others. With a background in Sales Information Systems and CRM, Elena has consistently contributed to data modeling and business intelligence initiatives since joining the company in October 2009. Prior to HEINEKEN, Elena worked as a Sales Specialist at Credit Europe Bank Russia. Academic credentials include a Master's degree in Economics from Saint Petersburg State University of Finance and Economics and a Bachelor's degree in Economics from Ivanovo State University of Chemistry and Technology.