Martin Porter

Senior Director - European Off Trade And Global Accounts at Heineken

Martin Porter is an accomplished sales executive with extensive experience in the consumer goods and retail sectors. Currently serving as the Senior Director for European Off Trade and Global Accounts at The HEINEKEN Company since April 2010, Martin is accountable for Off Trade Sales Strategy across 21 European markets and has played a key role in achieving recognition as the number one European FMCG supplier from 2020 to 2022. Prior to this role, Martin held various leadership positions at Mars from April 1994 to March 2010, including Sales Director for Mars Petcare UK and Mars Global Head for Tesco GBU, overseeing substantial sales with P&L responsibility. Martin's earlier career includes significant roles at Nisa Retail and Safeway, contributing to expertise in buying and sales operations. Martin holds a Bachelor of Arts in Business Studies from Sheffield Hallam University.

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