Yamini Pathak

Yamini Pathak is a skilled digital marketing professional currently serving as the Manager of Digital Content at Helen of Troy since May 2023. Previously, at LANXESS from April 2017 to August 2022, Yamini held the position of Corporate Communications Senior Officer, where optimization of brand positioning and engagement through CMS platforms and social media was achieved. Earlier roles include Corporate Communications Officer and Trainee, as well as a Digital Marketing Executive at GP Designs & Concepts, where innovative marketing strategies were implemented. Yamini has also worked as a Senior Counselor at Plancess EduSolutions, enhancing promotional strategies and achieving team goals. Educational background includes a Bachelor’s Degree in Mass Communication/Media Studies from the University of Mumbai, completed in 2015.