Casper Holmgaard Andersen

Casper Holmgaard Andersen is an accomplished marketing professional with extensive experience in performance marketing, customer acquisition, and retention across various sectors. Currently serving as Head of Search & Social at Helion B2B since October 2025, Casper leads a performance marketing team specializing in inbound marketing for SaaS and manufacturing industries. Previously, Casper held the position of Director of Customer Acquisition & Retention at Klar, where a comprehensive commercial and product strategy was developed for both B2B and B2C markets. Additionally, Casper managed significant growth at Swappie as Head of Paid Marketing and Country Manager, and excelled in various roles at Google, including Senior Agency Account Strategist. With a strong educational background from prestigious institutions like The Wharton School and Copenhagen Business School, Casper has consistently driven strategic growth and profitability throughout a dynamic career.