Unconventional in every respect, Zeynep is the master of all kinds of stuff. An established writer, editor, and creative consultant who dabbles in advertising, she’s like a Swiss Army Knife in human form: lots of functional skills in a sleek, aesthetically pleasing package.
After studying neural science and psychology at New York University, Zeynep took a wildly different path than her intended career in neuroaesthetics and entered the media world as a writer and contributing editor at Maxim Magazine. She eventually moved into advertising and marketing, working with brands like Red Bull, Royal Caribbean, Uber, and Kempinski.
She’s also a niche internet micro-celebrity on Twitter known for her sharp tongue and perfectly crafted tweets. In fact, she’s so good at arranging words in a witty way that she’s written some of Maxim’s highest-trafficking articles.
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