Harold Janson

Harold Janson is an experienced professional who has held various leadership roles in companies like Helium, QikChat, Westpac Group, Accordant, Viocorp, Hazzardous Interactive, Tribal DDB Sydney, Tribal DDB, @www, and University of Technology Sydney. In his current role as Chief Personalisation Officer and co-founder of Helium, he aims to deliver personalisation programs at scale by integrating data and experience. He has also led conversion and personalisation programs for major brands and portfolios, developed optimisation strategies, and managed frontend development for various platforms. Harold is known for his expertise in digital marketing, personalisation, and program optimization.