Rafael Rubio is a global digital marketing leader with over 12 years of experience in audience growth and engagement, currently serving as the Global Director of Audience Development at HELLO! Magazine. Since joining HELLO! in 2017, Rafael has implemented data-driven strategies that transformed the publication into the UK's #1 women's magazine, achieving over 200% year-on-year traffic growth. Prior to this role, they held positions at lastminute.com and various other firms, focusing on SEO strategy and digital marketing initiatives. Rafael continues to combine creativity, analytics, and technology to help brands unlock their digital potential. They hold a Bachelor's degree from the University of East London.
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