Jeff Lin is an experienced professional in eCommerce and business intelligence, currently serving as Director of Ecommerce & Business Intelligence at Henkel since June 2019, overseeing brands such as SexyHair and DevaCurl. Prior roles include Senior Ecommerce Manager at Abena North America, where responsibilities encompassed P&L management and the launch of multiple eCommerce platforms, and Co-Founder of Elite Screens Australia, expanding distribution in Oceania. With a background in managing Amazon Vendor Central accounts and developing strategic advertising initiatives, Jeff is adept at driving growth and optimizing operations across various eCommerce channels. Education includes a BA in Political Science from the University of California, Riverside.
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