Krista Boyer, MA, CDM, is an accomplished marketing professional with extensive experience in digital marketing, content strategy, and public relations, currently serving as the Marketing Manager for Content Strategy & Social Media at Henry Ford Health since November 2008. In this role, Krista directs systemwide digital marketing efforts and oversees the Henry Ford Health blog, which achieved significant engagement in 2022 with 10 million page views. Previously, as a Senior Lead in System Marketing & Public Relations, Krista developed innovative communication plans for the Cancer division and led the communications strategy for a $155-million cancer pavilion. Krista's earlier roles include serving as a Senior News & Digital Media Specialist and a Lead Public Relations Representative at the University of Michigan Health System. Krista holds a Master's degree in Mass Communication/Media Studies from Eastern Michigan University and a certification in Digital Marketing from The George Washington University.
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