Herbalife
Richard Melo has extensive experience in project management and digital marketing, currently serving as Supervisor de Projetos e Processos at Herbalife since March 2012. In this role, Richard Melo has managed and supported strategies for content creation and dissemination, as well as developed and overseen email marketing campaigns and customer journey automation. Key projects include the GoHerbalife e-commerce platform and ShopNow lead generation platform. Previous positions at Herbalife include Coordenador de Projetos e Processos and Analista de Marketing Digital e CRM Sênior, as well as an internship where Richard Melo contributed to the implementation of internal systems and administrative functions. Prior to Herbalife, Richard Melo interned at Fundação Vanzolini, managing educational projects and communication. Richard Melo holds a Bachelor of Business Administration degree from Universidade Paulista, completed in 2013.
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