Herc Rentals
Edward Goodan is an experienced professional with a diverse background in strategic sales, pricing analytics, and operations management. Currently serving as the Director of Strategic Sales and Pricing Analytics at Herc Rentals since 2014, Edward has held roles including Manager of Analytics and Senior Strategic Sales and Pricing Analyst. Prior experience includes consulting at Hoyt Highfield, where services were provided across various companies, and a significant tenure at Acworth Outlet Company INC as CFO and VP of Daily Operations, where expansion from one to six locations was successfully managed. Edward also owned Second Chance Furniture Repair and SRS, a sound production company, demonstrating expertise in operational oversight and creative production. Edward holds a Master of Science in Predictive Analytics from Northwestern University and has a strong academic foundation in Political Science and Music from Kennesaw State University.
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