Harshmeet Kaur

Harshmeet Kaur is a highly experienced professional in digital transformation and strategic marketing, currently serving as the Digital Transformation Manager at Hero MotoCorp since April 2022. Prior to this role, Harshmeet held leadership positions at Hyundai Mobis IN, overseeing corporate strategy and marketing from March 2017 to March 2022. Responsibilities included aligning product marketing with brand strategies, executing CSR projects, managing events, and handling advertising and social media strategies. Harshmeet also worked as an Account Manager at MainAd, focusing on market analysis and business development, and gained foundational experience as a Digital Marketing Intern at Honda Cars India Ltd. Harshmeet began a career as a Senior Engineer in Business Development & Marketing at Napino Auto & Electronics Ltd, contributing to brand establishment and customer relationship management. Academic qualifications include an MBA in Marketing and IT from the Delhi Institute of Advanced Studies and a BTech in Electrical and Electronics Engineering from Guru Gobind Singh Indraprastha University.