John Acosta is an accomplished marketing strategist currently serving as the Senior Director of Brand & Product Marketing at Hertz. They have extensive experience in brand development and strategic marketing, having held senior positions at Kroenke Sports & Entertainment, EssilorLuxottica, and Bass Pro Shops. John has demonstrated expertise in areas such as global brand strategy, digital marketing, and customer engagement, while previously managing notable clients like Tyson Foods and Nestle. John pursued education at the University of Illinois Urbana-Champaign, where they continue their studies.
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