Katharina Liebel

Katharina Liebel is a seasoned marketing professional with extensive experience in online and performance marketing. Currently serving as the Senior Performance Marketing Manager at hessnatur since March 2024, Katharina previously held the role of Senior Online Marketing Manager at JACKS beauty line and spent four years at brands4friends - Private Sale GmbH overseeing various online marketing activities. Prior experience includes managing digital marketing strategies at ChannelAdvisor and MoBerries GmbH, where responsibilities encompassed budget management, KPI tracking, and campaign optimization. Katharina began their career with roles at Semper by UnlockYourBrain GmbH and Sprung.Marketing.Kommunikation, gaining foundational experience in marketing strategy and event management. Katharina holds a Master of Science in International Marketing from Birkbeck, University of London, and a Bachelor of Arts in Medienmanagement/Marketing from Dekra Hochschule.