Alessandro Ferretti

VP Business Development at Hestan Cue

Alessandro Ferretti is an accomplished business strategist and marketing professional with extensive experience in global business development and sales across various industries. Currently serving as VP of Business Development at Hestan Smart Cooking Inc and head of Business Strategy, Global Marketing & Sales at AF.DEVELOPMENT, Alessandro focuses on helping clients expand internationally while emphasizing sustainable practices. Previous roles include Global Sales & Marketing Director at DEFENDI Italy Srl, where Alessandro implemented comprehensive sales and marketing strategies, and Business Development Director at Ariston Thermo Group, where Alessandro directed significant initiatives in commercial water heating and air conditioning. Alessandro holds degrees in Electronics Engineering and Professional Counseling from Università Politecnica delle Marche and ASPIC, respectively, along with a scientific high school diploma (Maturità Scientifica).

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