Magda G. is a Global Digital Project Manager at Hexagon since 2022, overseeing digital projects and processes for a leader in digital reality technology, and has a proven track record in managing teams and collaborating with senior stakeholders. Previously, at Nike (2017-2021), Magda held several roles including Performance Marketing for EMEA & Global Expansion, where contributions included facilitating the brand's entry into maternity wear through SEO and initiating ASO strategies. As NikeWomen Sportswear Lead, Magda managed the Women’s lifestyle category in Southern Europe, driving integrated marketing plans, and as Nike.com Digital Lead, enhanced eCommerce performance. Earlier experiences include roles at PepsiCo, where brand strategy for Lipton Ice Tea was designed, and at Procter & Gamble, where the digital business for Pampers was significantly developed. Magda holds a Master's degree in International Economics from SGH Warsaw School of Economics and additional degrees in Emotional Leadership, Spanish Philology, and has contributed effectively to digital and traditional marketing initiatives throughout a diverse career.
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