Lena Rogala is an experienced data and operations leader, currently serving as the Head of Data at Heyflow since February 2025. Previously, Lena held the position of Director of Engineering/Data at Bitly, where notable achievements included building a cohesive team following a company acquisition and establishing a robust data infrastructure. Lena's career also includes roles as Product Analyst Lead at Egoditor GmbH, Head of BI at HeyJobs, and significant contributions to data management and KPI development across various organizations. Notable early experience includes operational roles at Wimdu, focusing on project management, team development, and continuous improvement. Lena holds a Diplom in Psychology from Bielefeld University.
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