Max Crayen

Max Crayen is a seasoned professional with extensive experience in digital strategy and marketing. Currently serving as Project Lead for B2C Venture at Acker and Strategic Advisor at Ethnotek, Max focuses on enhancing employee satisfaction and driving business profitability through B-Corp governance. Max has a strong background in digital commerce from a tenure at IBM iX, where responsibilities included leading B2C strategies and managing digital initiatives. Prior roles encompass online marketing at Mornin' Glory GmbH, affiliate marketing management at Treatwell, and strategic consulting for the fashion industry at Lectra. Max's educational background includes a Bachelor of Science in Business Administration from the University of Bremen, complemented by studies at Católica Lisbon School of Business and Economics, Tel Aviv University, and Marmara University.