Matt Lothian

Senior Category Development Manager at HG International

Matt Lothian, working at Action Through Insight, has extensive experience in category development and management roles in various companies such as HG International, Camelot, Redslim, and New York Bakery Company Ltd. With a background in food marketing management from Sheffield Hallam University, Matt has proven skills in driving strategic direction, building customer relationships, and delivering consumer-based category plans to achieve category growth.

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Stanstead Abbotts, United Kingdom

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HG International

HG does what it promises. For more than 50 years, that concept has been the guiding principle for developing and manufacturing more than 250 different products of the best possible quality for cleaning, protection and beautifying in and around the home. As these products do what it says on the label and guarantee a high level of convenience, they have been finding their way to millions of satisfied consumers in more than 45 countries. During the development and manufacturing process of these products in our own laboratory, we never lose sight of the impact on the environment. All our products comply with the latest environmental standards! After all, HG does what it promises.